Miami Brickell skyline at dusk viewed from a modern office workspace with a laptop displaying a CRM dashboard
About Salmon Labs

Built by someone who lost deals waiting for overnight enrichment

Kevin Liu ran inbound operations at an early-stage Miami fintech from 2020 to 2022. The team ran batch enrichment at midnight. SDRs called the next morning with stale data. He watched competitors close meetings that should have been theirs. He built Salmon in 2023 to close that gap.

Mission

Inbound leads shouldn't go cold because enrichment was batch.

"I watched our SDRs call leads the morning after a form submission, working from enrichment data that was 18 hours old. The funding signal was stale. The headcount number was from three months prior. The tech stack was wrong. We lost deals that should have been ours. The fix isn't better SDRs — it's better timing. Enrichment has to fire at the webhook, not the batch job."
— Kevin Liu, CEO & Co-Founder, Salmon Labs
Team

The people behind Salmon

Kevin Liu, CEO and Co-Founder of Salmon Labs
Kevin Liu
CEO & Co-Founder

Led inbound RevOps at a Miami-based early-stage fintech from 2020 to 2022. Watched deals die waiting for overnight enrichment. Founded Salmon Labs in 2023 to build the real-time webhook enrichment pipeline he needed but couldn't find.

Head of Engineering at Salmon Labs
Aditya Rajan
Head of Engineering

Built high-throughput data ingestion pipelines at a data infrastructure company before joining Salmon. Designed the parallel-query enrichment architecture that keeps p95 latency under 300ms across three concurrent data sources.

Revenue Operations Advisor at Salmon Labs
Sara Weston
Revenue Ops Advisor

15 years in RevOps across B2B SaaS companies ranging from 50 to 500 employees. Advises Salmon on ICP scoring model design, signal weight calibration, and how inbound motion differs across SMB and mid-market segments.

Company

Salmon Labs

Founded
2023
Location
Miami, Florida
Stage
Bootstrapped
Email
Phone
Address
701 Brickell Avenue, Suite 1550, Miami, FL 33132